Today I'm sharing a very interesting article. The original author is a foreign designer on Medium, introducing how designers should elegantly show off! Don't knock it—some of the methods are actually quite practical! Take a look and see if you've done any of these. It also comes with comics and is very fun.
First: Make good use of the word "delight"
Do others find your design too flashy? Motion effects too complicated? Just throw the word "delight" in their face. If that doesn't work, throw a Maslow's hierarchy of needs chart at them. Done deal!
Second: If you can speak jargon, don't speak plain language
Although a designer's responsibility is to make things easy to understand, when selling your design to clients, try to throw out some technical terms—the more complex, the better! What if the client digs into these terms? Keep throwing out second-level jargon. Remember these words well: "brand value," "contextual design," "empathy," etc.
Third: Uniformity is your supreme principle
When you want to slack off, when you just want to copy and paste, "uniformity above all" is your best excuse!
Fourth: Visual aesthetics above all
Who cares whether it's practical or not; making it look good is what matters!
Fifth: If you're going to copy, copy the best
When you can't think of how to design it, just copy the most classic examples! If anyone asks, just say this has already been tested by the market!
Sixth: User research is a great weapon
When you need to convince others, you'd better "design" (i.e., fabricate) some nice-looking data and make a beautiful PPT page. What if someone says they want to see the raw data? Then say it's sensitive and you'll share it privately after the meeting—then avoid that person.
Seventh: Make others think you're very busy
Everyone understands this one! Acting cool starts at your workstation. Print out more competitor interfaces and previous rejected drafts, then stick them around your desk. The effect is super effective!
Eighth: When inserting charts, try to choose ambiguous ones
When everyone sees your chart that is confusing yet seemingly impressive, they will only nod slightly and be awed by your superb ability to abstract concepts!
Ninth: Repeatedly emphasize "user-centered"
If you've never said "user-centered," are you even a designer? Who cares what it actually means—just keep it on your lips at all times and you'll be fine!
Tenth: I am the user, and the user is me
The previous point is bullshit! Actually our design is "me"-centered. If someone disagrees and wants to argue, just tell them directly: "I myself am a user of this product. I know our users very well. How could I not know myself? So as long as I enjoy using it, that's all that matters!"
This article is reposted from UI China (ID: uicner)